(NEW YORK) - Jeng, the alcohol-free, ready-to-drink cocktail company, today announced the inclusion of Nicole Bray as company co-founder.
 
“Nicole has been instrumental to our success since our company was formed in 2021,” said John Enghauser, co-founder, Jeng. “We’re thrilled to have her officially join Jeng and create an exciting new chapter in the company’s journey.”
 
Ms. Bray brings a wealth of marketing, advertising, and business development experience to the company. As an executive for J. Walter Thompson, TBWA\Chiat\Day, and McCann Erickson she supported clients such as Diageo, Apple, Visa, Nescafe, and Nissan. After her career in advertising, she founded Mercer Contemporary, an art advisory, appraisal, and legacy planning firm for private art collectors.
 
"The NA category is white-hot right now. Jeng is poised for enormous growth in 2023," said Ms. Bray. "My goal is to make Jeng the number one alcohol-free cocktail in the country.”  

Jeng's premium alcohol-free ready-to-drink cocktails include classic flavors like Moscow mule, paloma, and gin & tonic. Jeng can be found in alcohol-free bottle shops, restaurants, liquor and grocery stores in New York City, Los Angeles, San Francisco, Chicago, and throughout the country.

Ms. Bray will drive strategy for targeting key demographic groups that are increasingly more interested in alcohol-free products.

"When I was pregnant, the alcohol-free options were extremely limited, and those that existed did not taste great," said Bray. "As I’ve gotten older, my relationship with alcohol has changed dramatically, as it has for millions of others.

"Drinkers, non-drinkers, sober-curious and mindful drinkers all deserve great tasting options. Jeng is the solution they’ve been looking for.”
 
About Jeng, LLC
Jeng makes alcohol-free beverages for the world to enjoy. Available throughout the country and online at sipjeng.com, Jeng creates mixologist-inspired soft cocktails that celebrate mindful drinking. Jeng is available with or without hemp extract/CBD.